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      <title>The EU AI Act&apos;s Transparency Rules Now Apply: Every AI-Made Ad Asset Needs a Label</title>
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      <description><![CDATA[From Aug 2, 2026, EU AI Act Article 50 requires visible deepfake labels and AI disclosures — duties sit with brands as deployers. What marketing teams…]]></description>
      <pubDate>Mon, 10 Aug 2026 04:00:00 GMT</pubDate>
      <dc:creator>Monica Cummings</dc:creator>
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      <title>The $10.5 Billion World Cup: Record Ad Spend, Sobering Viewership Data</title>
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      <description><![CDATA[WARC pegs World Cup 2026 ad impact at $10.5B, yet 75%+ of campaigns missed viewership goals. What record spend and underdelivery teach event marketers.]]></description>
      <pubDate>Sat, 18 Jul 2026 04:00:00 GMT</pubDate>
      <dc:creator>Monica Cummings</dc:creator>
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      <title>UK Ad Spend Beat Its Own Forecast: Q1 2026 Up 9.3% to £11.7 Billion</title>
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      <description><![CDATA[AA/WARC's April 30, 2026 report: UK ad investment up 9.3% in Q1, ahead of forecast; FY2026 projected at £50.5bn. Where the growth sits and what it means.]]></description>
      <pubDate>Thu, 25 Jun 2026 04:00:00 GMT</pubDate>
      <dc:creator>Monica Cummings</dc:creator>
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      <title>Google&apos;s Shopping Ads Political Content Rules Tighten: Verification Now Required</title>
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      <description><![CDATA[From April 16, 2026, Shopping ads with political content require election advertiser verification in nine countries. What merchants must do — and by when.]]></description>
      <pubDate>Wed, 03 Jun 2026 04:00:00 GMT</pubDate>
      <dc:creator>Monica Cummings</dc:creator>
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      <title>TruHeight Becomes the FTC&apos;s First Case Under the Fake Reviews Rule</title>
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      <description><![CDATA[April 2026: FTC's first Consumer Review Rule case targets TruHeight with ~$4M judgment, pairing fake-review counts with unsubstantiated claims…]]></description>
      <pubDate>Mon, 11 May 2026 04:00:00 GMT</pubDate>
      <dc:creator>Monica Cummings</dc:creator>
      <category>Marketing News</category>
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      <title>Digital Ad Revenue Hit $294.6 Billion in 2025 — and Social Ate the Growth</title>
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      <description><![CDATA[IAB/PwC's 30th annual report: US digital ad revenue up 13.9% to a record $294.6B, social +32.6%, video +25.4%. What the mix shift means for 2026 budgets.]]></description>
      <pubDate>Sat, 18 Apr 2026 04:00:00 GMT</pubDate>
      <dc:creator>Monica Cummings</dc:creator>
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      <title>Kentucky AG Draws First Blood Under the New State Privacy Laws</title>
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      <description><![CDATA[Indiana, Kentucky and Rhode Island privacy laws hit January 1, 2026; Kentucky AG enforced by January 8. What marketers must fix — GPC, DPAs, assessments.]]></description>
      <pubDate>Thu, 26 Mar 2026 04:00:00 GMT</pubDate>
      <dc:creator>Monica Cummings</dc:creator>
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      <title>Meta Starts Rolling Out &apos;Less Personalised Ads&apos; in the EU — What It Changes for Advertisers</title>
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      <description><![CDATA[Meta committed Dec 8, 2025 under the DMA to an EU less-personalized-ads option, live from January 2026. What it changes for targeting, attribution and…]]></description>
      <pubDate>Wed, 04 Mar 2026 05:00:00 GMT</pubDate>
      <dc:creator>Monica Cummings</dc:creator>
      <category>Marketing News</category>
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      <title>Google Appeals the Search Monopoly Remedies: What Marketers Should Actually Watch</title>
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      <description><![CDATA[Google filed its appeal on Jan 16, 2026. What Mehta's remedies mean — and don't mean — for search ads, SEO and 2026 marketing budgets.]]></description>
      <pubDate>Mon, 09 Feb 2026 05:00:00 GMT</pubDate>
      <dc:creator>Monica Cummings</dc:creator>
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      <title>FTC Sends Warning Letters to 10 Companies: The Fake Reviews Grace Period Is Over</title>
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      <description><![CDATA[FTC sent warning letters to 10 companies on Dec 22, 2025 — its first Consumer Review Rule enforcement. What it bans and what marketing teams must audit…]]></description>
      <pubDate>Sat, 17 Jan 2026 05:00:00 GMT</pubDate>
      <dc:creator>Monica Cummings</dc:creator>
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