Sector news category — verified events only
Per WARC, the 2026 FIFA World Cup is injecting $10.5 billion into the global ad market — while early measurement data suggested most brand campaigns fell short of their viewership goals.
Per the AA/WARC Expenditure Report released April 30, 2026, UK advertising investment rose 9.3% year on year in Q1 2026 — 1.7 points ahead of forecast — with the full year projected at £50.5 billion.
Per Google, an update to the Shopping Ads political content policy takes effect April 16, 2026: merchants whose product ads carry political content must verify as election advertisers — or lose the ads.
In April 2026 the FTC brought its first enforcement case under the Consumer Review Rule, targeting a supplements brand alongside deceptive advertising claims — and attaching a multi-million-dollar judgment.
Per IAB and PwC's 30th annual Internet Advertising Revenue Report, published April 2026, US digital ad revenue grew 13.9% to a record $294.6 billion, with social up 32.6%.
Three new state privacy laws took effect January 1, 2026. On January 8, the Kentucky Attorney General announced the first enforcement action under its law — eight days in.